Mission Statement | Our Story

All Employees at Healdsburg Signs have one thing in common. Their appreciation for the companies desire to create an excellent product honestly. They stand by all their work - they always have and they always will.

Jim Lago Jim Lago founded Healdsburg Signs, Inc. in 1981. Possessing natural talents in design and an ability to read the needs of his customers, Jim has become one of the most sought after sign designer & consultants in the North Bay. His 29 years of experience produced literally thousands of signs, many with landmark or historical status. If Jim designs or produces your identification...it is obvious, the quality speaks for itself. His business is the standard in its field in regard to quality, honesty and integrity ....Jim has always insisted upon that.
   
Tami Lago Tami Lago is Jim’s beautiful wife. She started working with him in 1992 and before other help was available, would handle all functions in the shop besides design & production. Today she concentrates on customer relations, and estimates all projects. She is one in a million, sweet as anyone can be, and a joy to be around. She enjoys the “mother” roll she seems to have established with the younger employees.
   
Mike Dale Mike Dale has been employed at Healdsburg Signs Inc since 1997 and is certainly one of the “go to” guys. He is the fabricator, and troubleshooter of the shop. Mechanical, technical and construction techniques that others struggle with are second nature to Mike. His honesty, integrity and loyalty are appreciated by all who work here, and are obvious virtues noticed by all who meet him.
   
John Helela John Helela, has been with us since early 2002. He is an artist by nature, and Plays bass in his own band when he is not printing t-shirts and other garments. Like the others in the shop, John is meticulous and tidy. You can always count on a high quality product with him. John is the kind of guy who will come back to the shop in the evening to finish a project if he has to...you can’t ask for much more than that.
   
Erin Lago Erin Lago, like her dad is a natural designer. She produces about half the designs at the shop, and aspires to become a certified graphic designer. At 22 years of age, she would definitely be considered a “go getter”, having already reached goals others wait a lifetime to attain. She is the apple of her parents eye and they could not be happier that she has chosen to take up the family trade and work in the family business....she also asked me to mention that she is super cool.
   
Nicole Selberg Nicole Selberg is not only the sunshine of each day for all who work here, but all who have the pleasure of speaking to her on the phone. She manages the office and has most aspects of the shop under her control. She is organized, patient, kind and a perfect person for the job she does. She has been employed with us since 2005 and we would be lost without her.
   
Kyle Way Kyle Way started working for us in October of 2005, when he was only 15 years old. Chosen for of his maturity, integrity and work ethic, Kyle proves every day that there are still high quality young people left out in todays work force. Kyle works in the painting and fabrication shop and has skills far beyond that of most individuals his age.
   
Shelby Lago Shelby Lago is a sophomore at the local Junior College, but remains our part time delivery person and facilities maintenance engineer. Here she is shown working with a potential shop dog. This particular dog did not make the cut, although one of its siblings did.